Nano Influencer Marketing
Partner with nano influencers who have 1,000–10,000 highly engaged, niche-specific followers.
High trust. Low cost. Real results.
Partner with nano influencers who have 1,000–10,000 highly engaged, niche-specific followers.
High trust. Low cost. Real results.
Collab Only connects brands with nano influencers — creators with 1,000–10,000 followers who generate some of the highest engagement rates in influencer marketing. Nano influencers have tight-knit, highly loyal communities where recommendations carry real weight. Instead of chasing them down through manual search, you match with creators who are already open to brand partnerships in your exact niche.
Find nano influencers. Launch campaigns faster. Get results that scale.
Most influencer search tools are built for large accounts and miss the nano tier entirely.
A nano influencer is a social media creator with 1,000–10,000 followers who operates in a tight, highly specific niche. Nano influencers have some of the highest engagement rates in influencer marketing — often 5–8% compared to 1–2% for macro influencers — because their followers are real communities who actively trust their recommendations. Brands use nano influencer marketing to reach hyper-targeted audiences at scale for a fraction of the cost of larger campaigns.
Without the right platform, nano influencer marketing means:
With Collab Only you get:
Collab Only makes nano influencer marketing accessible by connecting brands with creators who are already interested in partnerships — delivering higher engagement at lower cost per campaign.
Nano influencer marketing works best for brands that need authentic word-of-mouth reach within a specific niche — not broad awareness campaigns.
Connect with nano influencers whose entire audience is in your exact product category — not a broad demographic with low intent.
Nano influencer rates start at $25–$200 per post. Run campaigns with 10–50 nano creators for the budget of one macro influencer post.
Nano influencers average 5–8% engagement versus 1–2% for accounts over 100K — meaning more real interactions per dollar spent.
Mutual matching means you skip cold outreach entirely. Match, chat, and get campaigns live in days rather than weeks.
"We ran a campaign with 12 nano creators through Collab Only. The engagement was unlike anything we'd seen with bigger influencers."
"Nano influencer marketing used to feel impossible to scale. Collab Only made it straightforward to find and manage multiple creators at once."
"The ROI on nano influencer campaigns is incredible compared to paying for one big-name post that disappears in 24 hours."
A nano influencer is a social media creator with 1,000–10,000 followers who focuses on a specific niche. Despite having smaller audiences than micro or macro influencers, nano influencers typically generate significantly higher engagement rates — often 5–8% — because their communities are tight-knit and highly trusting.
Nano influencer rates typically range from $25–$200 per post depending on platform, niche, and content format. Because rates are so affordable, brands can run campaigns with 10–50 nano creators simultaneously for a budget that might otherwise pay for a single macro influencer post, achieving broader niche reach at lower cost per engagement.
Nano influencers are best for hyper-targeted campaigns where audience trust and niche specificity matter more than reach volume. Micro influencers (10,000–100,000 followers) offer a balance of reach and engagement. The right choice depends on your campaign goals — nano for deep niche penetration and trust, micro for broader awareness in a category.
Collab Only is purpose-built for this. Brands create a profile, and nano influencers in matching niches are surfaced for direct connection. When both sides match, a direct chat opens immediately. This eliminates the need for manual hashtag searches, cold DMs, and agency fees typically required to discover nano-tier creators.
Match with niche-aligned nano influencers who are ready to collaborate.
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